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The international music festival “Hoa Sen SoundFest 2023” at Lam Vien Square, Da Lat City brings together a series of famous singers in Vietnam and internationally on the evening of May 2.
On March 18, 2023, at the Hanoi Opera House, the Ceremony of Announcement and Signing of Cultural and Musical Events 2023 and the program of the International Music Festival “Hoa Sen FoundFest 2023” took place.
Leaders of Hanoi Opera House and Hoa Sen Concert signed cultural and musical events in 2023.
According to the organizers, on the evening of May 2, 2023, Hoa Sen International Art Performance And Concert Limited Liabilities Company (Hoa Sen Concert) will cooperate with the Department of Culture, Sports and Tourism of Lam Dong province and the People’s Committee of Da Lat City to hold the international music festival “Hoa Sen SoundFest 2023” at Lam Vien Square, Da Lat City, gathering a series of famous singers in Vietnam and internationally to attend.
At the event, Mr. Ta Quang Dong – Deputy Minister of Culture, Sports and Tourism said: “This is a press conference imbued with culture. I think that bringing culture up to be equal to economy and politics is a wise decision of the Party and Government. These festive events will help improve people’s spiritual life. It is the spirit of international solidarity as well as promoting the image of Vietnam abroad, creating the strength of Vietnam’s image with international friends. Attending the ceremony to announce the series of cultural and musical events until the end of 2023 with many different events, different nature, different genres of music will be organized by Hoa Sen Concert company. I consider this to be a very important series of events that will play a huge role in Vietnam’s cultural activities in 2023.”
Mr. Ta Quang Dong – Deputy Minister of Culture, Sports and Tourism spoke at the event.
At the press conference, Mr. Nguyen Ngoc Huy – Deputy General Director of Hoa Sen Group, the sponsor of this series of events said: “Hoa Sen Soundfest 2023 International Music Festival promises to be an explosive music night, giving audiences an emotional music experience. At the same time, this is also a special cultural and sports event to promote the image of people and tourism in Lam Dong province to domestic and international friends.
After the dance and music festival “Dalat Best Dance Crew 2023 – Hoa Sen Home International Cup” took place on April 29 and April 30, 2023, Hoa Sen Concert Company decided to cooperate with the Department of Culture, Sports and Tourism of Lam province. Dong and Da Lat City People’s Committee held the international music festival “Hoa Sen SoundFest 2023” on May 2, 2023 at Lam Vien Square, Da Lat City.
With the desire to enhance the value of enjoying the culture and music of the people of the country in general and the people of Lam Dong province in particular, the international music festival “Hoa Sen SoundFest 2023” will be held according to the completely new trend. Accordingly, this will be a unique concert program combining Eastern traditional art forms with Western classical music. This is also the first time in Vietnam that a large-scale concert is held on an outdoor stage. The event is expected to attract more than 50,000 live viewers.
Ms. Cristina Romila – Ambassador Extraordinary and Plenipotentiary of Romania in Vietnam delivered a speech.
At the event, music lovers will be immersed in a unique international-class art space, with the presence of the Bucharest Symphony Orchestra – Symphony Orchestra from Romania, Europe. In particular, the program also has the presence of Music Director Duong Khac Linh and famous faces in the Vietnamese music industry such as: My Linh, Tung Duong, Truc Nhan, Ha Nhi, Da LAB group, Chillies group, Linh Nga dancer… promise to bring unprecedented and explosive emotions.
According to Ms. Le Hoang Dieu Tam – General Director of Hoa Sen Concert Company, the international music festival “Hoa Sen SoundFest 2023” is within the framework of the main series of events of Lam Dong Tourism Golden Week 2023.; on the 80th Anniversary of the Outline of Vietnamese Culture (1943 – 2023); Celebrating 130 years of establishment and development of Da Lat City. Hoa Sen Concert Company is very honored to be a companion to organize this event, contributing to bringing Da Lat city into the “UNESCO’s Creative Cities Network”.
The Organizing Committee provides information to the press.
“In the framework of cooperation and coordination with the Hanoi Opera House under the Ministry of Culture, Sports and Tourism, in the coming time, with the desire to bring art performances, music events – concerts international approach closer to the Vietnamese public. Accordingly, after the program Hoa Sen SoundFest 2023 International Music Festival, which we invested up to 15 billion VND, we will coordinate with the Hanoi Opera House to organize the symphony concert “Ha Noi rang ro Vietnam” celebrates the liberation of the capital on October 10 at Cach Mang Thang 8 Square with 300 artists and singers performing with Guinness records; The music-art show bringing together leading orchestras and groups from Korea is scheduled to take place on December 27-28 at My Dinh Stadium. In particular, in two days, December 30-31, we will hold a Countdown Party to welcome the new year 2024 at Da Lat Stadium with the appearance of famous music groups in the world,” said Ms. Le Hoang Dieu Tam additionally.
Ms. Le Hoang Dieu Tam – General Director of Hoa Sen Concert Company answered questions from reporters.
Talking about the expected organization scale of more than 50,000 spectators and to ensure the safety of event participants, Ms. Pham Ngoc Yen – Chairman of the Board of Members and CEO of Bee Communications Company (Bee Comm) , the unit implementing the program shared with the media: “In 2022, we successfully organized the Dalat Best Dance Crew – Hoa Sen Home Cup program and gathered more than 50,000 attendees, so we are confident to do well in the organization, with professional coordination and support from Lam Dong Provincial People’s Committee. Therefore, we will make the most of this time, carefully preparing all stages from power source, protection, traffic safety, and even ambulance, sanitation, and food safety work will also be professionally prepared. Besides, we will coordinate with Lam Dong Department of Construction to discuss carefully before setting up a grand, standard stage and ensure the safety of artists and guests. With our experience in organizing large-scale events, we are committed to bringing an impressive and satisfying music space to viewers.”
Music director, musician Duong Khac Linh revealed many attractive points at the music festival.
Music director and musician Duong Khac Linh also revealed the attractive points of “Hoa Sen SoundFest 2023”: “First of all, the most difficult part of this event is the coordination between Vietnamese artists and international symphony orchestras to harmonize and suit the audience’s tastes best. Especially how a show brings viewer’s interest. Classical music for many people this is a very strange dish, how to let the audience absorb and feel this is a delicious dish and integrate with Vietnamese singers in the best way to create memorable performances. I also hope that after this event, many people can understand more about symphonic music.”
Over a century of establishment and development, the rich history has left Da Lat city an extremely valuable heritage with ancient architectures, traditional craft villages, a diverse city about ethnicity, religion, a famous tourist destination. Accordingly, the international music festival “Hoa Sen SoundFest 2023” also wishes to contribute to promoting tourism for the “City of a Thousand Flowers” to all Vietnamese people and international friends. The event will be broadcast live on Binh Duong Television Station (BTV) and received by 20 provincial stations.